Damn, I never considered how much the marketing of the earlier eras must have contributed to toxic gamer culture, particularly misogyny and eventually inceldom.

I’m a little uncertain how much credit to give it, I feel like that kinda stuff was commonplace in advertising in general. But that was a long time ago and it’d be easy for me to just think that since I saw it in gaming and beer marketing that it was “everywhere”. Maybe it was way more uneven than I’m thinking, or something. Sure feels relevant.